Speed Events · est. 2003 · Worcestershire, UK
000
A creative agency for the physical side of brands.
Visa, ArcelorMittal, Camelot, Cisco, Nielsen,
← Back to work
Events · Experiences

London Olympics 2012

Eight hospitality venues simultaneously installed in Central London.
Client
Visa, ArcelorMittal, Camelot, Cisco, Nielsen,
Disciplines
Events, Experiences
Summary

In collaboration with SportsMark — design, detailing and simultaneous activation of VIP hospitality across eight Central London locations for five Olympic sponsors, plus a two-storey structure at the Olympic Park.

Brief

Five Olympic sponsors required distinctive VIP hospitality environments across eight venues, each designed to deliver an elevated client experience. The scope included premium lounges, bespoke furniture, branded signage, immersive displays, and curated brand showcases, creating memorable hospitality spaces tailored to each sponsor's identity and audience.

8
venues
5
sponsors
2
floors at Olympic Park
Credits
Agency
SportsMark
Clients
Visa, ArcelorMittal, Camelot, Cisco, Nielsen
Keep exploring

Other work.